Digital Printing

Full Color Digital Production Printing

Technology has had a major impact on our industry and Automation Printing has been quick to embrace all of these advances. This allows us to offer our customers high-quality color using our high-end Xerox IGen3 full-color digital production press, which turns out quality jobs rivaling offset printing. The same technology can be used for equally impressive black-and-white printed material.

Digital-printing technology provides countless other options.

We can handle short-run and quick-turnaround jobs. If you require a longer print run, that’s no problem either.

Direct-marketing pieces become even more effective and profitable thanks to the utilization of variable data (text, graphics) and personalization. We can also provide CASS and PAVE certification for all mailing pieces.

High-speed Xerox Docutech printers utilizing DigiPath Professional Production Software gives us the capability to handle any of your printing and xerographic needs.

High quality color digital printing is now available using our high-end Xerox IGen3 full color digital production press, utilizing the most advanced technology to produce quality pieces that rival offset printing. We offer short run and quick turnaround jobs as well as direct marketing pieces. We use variable data & personalization that drive new business and profits to you and your customers. We also offer high quality black and white printing with the IGen3 technology.
With DigiPath, using high speed Xerox Docutech printers, we are able to handle all of your printing and xerographic needs. We offer direct marketing pieces using variable data and personalization that drive new business and profits to you and your customers.
Digital printing is one of the fastest growing markets in the printing and publishing industry. The average response rate for personalized mailings is 34% greater than for mass communications: the typical order size and value increases 25%; the number of repeat orders increases 48% and revenue increases 32%. With the introduction Xiekon’s Digital Chromapress in 1996, Automation Printing became the first in Southern California to be able to do full-color digital printing. WE’ve produced award winning color digital projects for our clients, as well as 1:1 marketing campaigns using variable data.

Digtial Printing Examples

Here are just a few examples of projects that can be produced with digital printing:

  • Book comps
  • Brochures
  • Business cards
  • Catalogs
  • Financial documents
  • Greeting and announcement cards
  • Invitations
  • Newsletters
  • Personalized mailings using variable data
  • Postcards
  • Posters
  • Prototypes and comps
  • Sales collateral material
  • Sell sheets and brochures

 

Automation Printing is no newcomer to digital technology

When the Xiekon Digital Chromopress was introduced in 1996, we became the first company in Southern California to offer full-color digital printing. Through the years, Automation Printing has produced award-winning color digital projects for our clients in addition to 1:1 marketing campaigns using variable data.

Digital printing has evolved into one of the fastest-growing segments of the printing and publishing industries. This is because the average response rate for personalized mailings is 34 percent higher than for traditional mass-communication advertising.

Here are some other numbers to consider: The typical order size and value increases by 25 percent, the number of repeat orders increases by 48 percent and revenue increases 32 percent.

If you want to know more about digital printing, be sure to contact us. Our account executives and technical staff are among the most knowledgeable people involved with digital printing and 1:1 marketing. Let Automation printing show you how we can add value to your long- and short-run projects.